TBA Law Blog


Posted by: Stacey Shrader Joslin on Mar 12, 2021

The social influencer marketing industry is expected to be worth more than $15 billion in 2022. As the value of these services increase and contracts become more complicated, attorneys will be needed to help advise influencers. To learn more about this developing practice area, make plans to join colleagues for a webcast on March 25 from 2 to 3:30 p.m. CDT. Topics will include laws related to social media promotions, contests and giveaways; how to negotiate deals for influencers, including common contractual terms; and how influencers can protect their intellectual property through trademark and copyright laws.